Apple is one of the most celebrated brands in history, boasting a mammoth base of customers and fans that
span the entire globe. With the iconic Mac, iPod, iPhone and iPad lines of products squeezed into its
portfolio, it's easy to see why.
Far and away the premier consumer technology company in the world, Apple is one of few firms that still
manages to whip up a real frenzy whenever it launches a new device (even if its products, technically
speaking, aren't exactly the best on the market).